Reader privacy

Privacy Policy

Who controls this site

BMC Medical operates bmcmedical.co.uk as an independent affiliate content website. For privacy questions, contact [email protected].

Information we may collect

We may process limited technical information such as IP-derived location, browser type, device information, pages viewed, referring URLs, timestamps, cookie identifiers, and aggregate analytics events. If you email us, we process your email address and message content.

How we use information

We use information to operate the website, secure pages, understand aggregate usage, respond to messages, improve content, measure affiliate link performance, and maintain legal or business records.

Lawful bases

For UK GDPR and EU GDPR purposes, we rely on legitimate interests for basic site operation, security, aggregate analytics, affiliate attribution, and responding to messages. Where required, cookies or similar technologies may rely on consent.

Cookies, analytics, and affiliate tracking

Cookies and similar technologies may help remember preferences, measure traffic, detect abuse, and attribute visits to affiliate merchants. Affiliate links may send you to third-party websites that use their own cookies and privacy practices.

Sharing and third parties

We may share limited information with hosting providers, analytics providers, security services, email providers, and affiliate networks or merchants where needed for site operation and attribution. We do not sell personal information from this website.

International transfers

Some providers may process information outside the UK or EEA. Where relevant, providers should use appropriate safeguards such as contractual protections or equivalent transfer mechanisms.

Retention

Analytics and server records are kept only as long as useful for operation, security, reporting, or legal needs. Email messages are retained as needed to answer the request and keep a reasonable record of the exchange.

Your rights

Depending on your location, you may request access, correction, deletion, restriction, objection, portability, or withdrawal of consent. Email [email protected]. You may also complain to the UK Information Commissioner's Office or your local EU data protection authority.

Children, security, and updates

This site is not directed to children. We use reasonable safeguards for a static content site, but no website is risk free. We may update this policy when tools, providers, or legal requirements change.